Why Executive Recruitment fails (and how to fix it)

Published 6 Jun 2025 | 2 min read

Recruiting the right executive is one of the most critical decisions any organisation can make. Yet, even at the top levels, hiring failures remain alarmingly common.

Studies suggest that between 30–50% of executives hired externally leave within 24 months.

When recruitment fails at the executive level, the ripple effects go far beyond a single vacancy, affecting strategy, morale, clients, and bottom-line results.

So why does executive recruitment go wrong, and what can businesses do to fix it?

New Zealand senior leader interviewing a potential candidate

1. The role isn’t properly defined

Too often, businesses launch into recruitment without a clear, current definition of what the role is supposed to deliver.

Generic job descriptions that list qualifications, years of experience, and vague leadership traits are no substitute for a role that is tightly aligned with the organisation’s strategy and future direction.

Fix:

Start with a strategy-led role definition. Clarify what success in the role will look like 12–24 months in, and what problems this hire is meant to solve. Involve multiple stakeholders to gain alignment but ensure one clear decision-maker owns the final brief.

 

2. Cultural fit is an afterthought

Even the most capable executive can fail if their leadership style clashes with the culture. Many recruitment processes focus heavily on credentials, forgetting to assess how a candidate will influence team dynamics, decision-making styles, and communication.

Fix:

Assess cultural fit and cultural impact. Ask: will this person amplify the culture we want, or disrupt what’s working? Use behavioural interviewing, stakeholder panels, and psychometric tools to uncover leadership alignment and red flags.

 

3. The process is rushed or disconnected

The urgency to fill a gap often leads to a rushed or disjointed process. Inconsistent interviews, misaligned stakeholders, or handing the brief to multiple agencies without a coordinated strategy can result in poor outcomes.

Fix:

Treat executive hiring like a business-critical project. Map the process, identify the ideal timeline, and ensure structured evaluation points. Limit interviewers to a core, trained group. Use a single accountable recruitment partner or internal lead to maintain consistency.

 

4. Over-reliance on networks or gut feel

Executive searches often fall into the trap of “who you know” or making decisions based on gut instinct, especially in smaller organisations. This can lead to hiring people who are like the current leadership team but lack diversity of thought or capability.

Fix:

Use structured, evidence-based recruitment methods. Benchmark candidates externally. Include objective assessments alongside personal impressions. Diverse thinking at the executive table is a competitive advantage, not a risk.


5. Onboarding is neglected

You’ve landed the ideal candidate, but six months in, they’re underperforming or disengaged. A weak or hands-off onboarding process can derail even the strongest executive, especially if expectations were not aligned from the outset.

Fix:

Design a strategic onboarding programme for the first 90–180 days. Define clear goals, provide structured access to key stakeholders, and schedule formal check-ins. Assign a peer-level mentor or advisor to act as a sounding board.


My final thoughts

When executive recruitment fails, it’s rarely because there were no good candidates. More often, it’s because the process was unclear, rushed, or disconnected from strategy and culture.

At EQ Consultants, we partner with businesses to design and deliver executive search processes that minimise risk, enhance fit, and drive long-term impact.

If you're hiring for your next key leadership role, make sure the process reflects the importance of the decision.

More information on our executive recruitment services

Written by:

Rob Malpass

Executive Recruitment Consultant

Find out more about our team

Rob Malpass,  Executive Recruitment Consultant at EQ Consultants

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